STEPPING STONES OF SUCCESS

Growth History

GROWTH HISTORY

Tracing Our Path of Growth

From humble beginnings to exponential growth, our history is a testament to our unwavering pursuit of progress
1
Perfection

An eye for the fresh and a simply delicious family recipe for handmade traditional fishball were the perfect combination in the small family business taking off. Today, these same crucial elements remain at the core of TSG, so that every bite of traditional Singapore fishball is as good as it was then.

2
Automation

The quest for more efficient ways to meet the increasing demand for delicious and healthy surimi-based products became a priority. In the 1980s and early 1990s, we invested heavily in automation to increase production output as well as introduce new varieties of surimi-based products. Whilst the product line grew, the upholding of quality remained our utmost priority.

3
Expansion

Following the stringent food safety standards of Singapore has led to a trust enjoyed by TSG far beyond Singapore’s shores. We supply to all the major continents, and have kept a leading reputation across Asia. As Singapore’s reputation for its heritage cuisine grows, TSG continues to press for an even wider reach to satisfy diversified global appetites.

4
Globalisation

Deeply rooted in our values since starting as a small family business, TSG continues to work hand-in-hand with its people and collaborate side-by-side with its growing pool of partners, to secure more channels to even more countries. This profound sense of looking ahead while still remembering where we came from guides our growth.

How Far We Have Come

Each milestone represents a remarkable step forward in our journey, a testament to our continuous dedication and growth

1976

  • Started from home, a backyard operation.

1978

  • We got registered as Thong Siek Food Industry in Changi.

1980

  • The first manufacturer to use Surimi, (Japanese term for minced fish meat) as the main ingredient.

1983

  • Mr. Lim Boom Chay completed a study trip to Japan to learn the latest technology in seafood processing.

1984

  • Moved from Defu Lane and started full-scale production using Japanese technology in the production of fish ball and fish cake.

1990

  • Further expansion led the business to becoming a private limited corporation.

1991

  • Moved to 30,000 sq.ft modern factory and formed subsidiary, Thong Siek Trading Pte Ltd to expand marketing and trading.

1992

  • Installed fully automated chikuwa plant to produce traditional Japanese-stye fish cake. Rolled out first deep-frozen product.

1993

  • Installed fully automated fish ball/ fish cake processing line and became the first fish ball manufacturer to fully mechanize its production process.

1995

  • Transferred to 70,000 sq ft. factory to meet overseas market growth in Australia, Europe and the USA.

1998

  • Built 12,000 sq ft. extension to introduce new breaded and crab stick production lines.

2001

  • Automated ngoh hiang production resulting up to seven-fold productivity.

2006

  • Set up 82,700 sq. ft. production facility in Johor, Malaysia.

2015

  • Became a member of the prestigious NEO GROUP.

2016

  • First Singapore fish ball manufacturer to receive AVA Gold Award.

2017

  • Alliance rebranded as TSG to reflect new synergies and global aspiration.

2018

  • Moved to a new 150,000 sq. ft. state-of-the-art factory.

YOUR JOURNEY AWAITS

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